The MK Breakers are thrilled to announce a new two-year partnership with the Brioche Pasquier. This collaboration represents a major commitment from Brioche Pasquier to fostering local sports and community involvement.
Founded in September 2017, the MK Breakers, formerly known as the Milton Keynes Basketball Foundation, have been dedicated to providing opportunities for boys and girls to play basketball at both community and elite levels. With a mission to make Milton Keynes a major basketball destination in the UK, the MK Breakers have grown from a small group of 40 players to a thriving community of over 1000 boys and girls across six local basketball centres.
Peter Taylor, Founder and Chairman of the MK Breakers Foundation, commented, ‘We are proud to announce that Brioche Pasquier have agreed to become our Community Partner for the next 2 seasons. It was clear from my first meeting with Ryan that Brioche share the same level of enthusiasm and commitment to the local youth of Milton Keynes and they have clearly demonstrated this by sponsoring our Community Basketball League, community kits, and allowing us to offer anyone who wants to join our basketball community a FREE taster session.
Brioche have also generously sponsored our Senior Men’s Player of the Game, and are the main sponsor of our Hoops For Health programme, which will see our Senior players and coaches visit up to 50 local primary schools to talk with boys and girls about the benefits of exercise and activity.
Brioche have quietly supported us for the past 12 months by purchasing T shirts for players and fans alike for our various League Play Off and Cup Final games, so we were delighted when Brioche said yes to becoming our first ever major sponsor from the MK business community’.
Brioche Pasquier, a French family bakery with history dating back to 1936, and established in Milton Keynes since 2014, has always prioritised community support. This partnership aligns perfectly with their values and commitment to the local community.
“We are proud to sponsor the MK Basketball Foundation and support their mission of making basketball accessible to as many people as possible, as well as to inspire and support young athletes, guiding them to unlock their full potential”
“At Brioche Pasquier, we believe in giving back to the communities where we operate, whether through supporting local businesses, hiring locally, or contributing to charities—because being connected to our community is at the heart of who we are. We also understand the positive impact of team sports in bringing people together.” Ryan Peters, Managing Director at Brioche Pasquier UK.
Together, Brioche Pasquier and the MK Breakers look forward to an exciting and successful partnership, bringing more opportunities and growth to the local basketball scene.
