Following a highly successful first season for the Breakers Community Basketball League (CBL), the MK Breakers are delighted to announce Brioche Pasquier UK as the league sponsor for the 2023/24 season.
The Breakers CBL is an intraclub league which offers members of our 6 community clubs access to local competition on a weekly basis, providing competition for U8, U10, U12, U14 and U16 players.
The inaugural season saw 302 young players participate in the league, across 230 games. The CBL also acts as a training ground for young officials and coaches, with 15 young officials participating in the league last season.
Brioche Pasquier is a family run company originating from the West of France. Since 1974, when 5 brothers started the company, they have become the No.1 brand in the market. Brioche Pasquier produce Viennoiserie (brioche, pain au chocolat & croissant) & Patisserie products in France, UK, USA & Spain, across 17 factories with around 3,500 employees, and sell into 35 countries worldwide.
Speaking on the new partnership, Brioche Pasquier UK’s Managing Director Ryan Paters said, “Here at Brioche Pasquier, we try to support the community as much as we can and build partnerships within it. It’s at the heart of everything we do! Sponsoring the Breakers Community Basketball League (CBL) is a great way to do this, and we feel this is aligned with our values. We are proud to be involved and look forward to seeing this partnership grow and develop.”
MK Breakers General Manager Josh Merrington added “We are extremely grateful to Brioche Pasquier for their support of the club and the CBL. Their sponsorship will help us to take the CBL to new levels next season, and further increase opportunities for young people in our club and community.”
Briochie Pasquier’s “Pitch” logo will appear on the MK Breakers Community kits next season as well as courtside advertising boards.
If you or your business are interested in working with the MK Breakers, please contact pete@mkbasketball.club.
